The team building in the Médina my team never saw coming

The idea no one on the team saw coming

When you're organising a group trip to Marrakech, the same question always comes up: what do we do together — all of us — that doesn't feel like a meeting dressed up as a holiday? Dinners, excursions, workshops… teams have often done all of that. What I've started recommending recently, and what consistently produces the same look of surprise, is a treasure hunt in the Médina. Not a children's game — a genuinely immersive adventure, designed for adults, that turns the alleyways of Marrakech into a shared playground.

The experience is called Chasse au Trésor : Les Secrets de Moulay Hassan, and since I've been recommending it to my groups, I haven't had a single negative piece of feedback. Here's why.

What actually happens

Everything starts in front of the Koutoubia mosque, the activity's official meeting point. It's a powerful symbolic starting line: you're immediately in the atmosphere, with the Médina opening up before you. An official guide accompanies you throughout the entire experience — you're never left to navigate the alleyways on your own.

The central tool is an interactive app loaded with riddles and a personalised digital roadbook. Each team gets access to the immersive story of Moulay Hassan. WhatsApp assistance is available for the full duration of the game — handy if a riddle proves a little too stubborn.

What makes this experience genuinely different

What I love about this treasure hunt is that it doesn't just send people rushing from point A to point B. It tells a story. The world of Moulay Hassan is carefully crafted, and without even realising it, you end up learning something about Marrakech while you play. This is what I call a worthwhile team building activity: it creates real bonds, and it also leaves a lasting impression.

And the Médina itself plays a role. The team has to talk to each other, coordinate, make decisions together under a little pressure. That's exactly what you're looking for in a successful team building activity.

Practical details: what to know before booking

The activity is open to participants aged 16 and over. It runs even in the rain — the Médina is largely covered, and only very heavy rain will lead to a rescheduling at no extra cost. That's a detail that matters when you're planning a seminar and can't afford to improvise.

Booking must be made at least 5 days before the date, with a 50% deposit to confirm it. The balance is paid directly on the day. Cancellation is free up to 5 days before the activity — after that, the deposit is non-refundable, and no cancellation is possible on the day itself.

What's not included: drinks and meals, personal expenses, and tips. You are, however, welcome to bring your own drinks and snacks for the adventure — handy for groups who like to plan everything.

At the end of the game, a reward awaits participants at one of the experience's partner venues. And to keep a record of it all: a personalised summary report with scores and rankings is provided at the end, along with a downloadable and shareable photo gallery. Perfect for internal networks or the team's Instagram account.

My tip for making it truly memorable

For the groups I work with, I often combine this treasure hunt with a Visite Privée des Souks de Marrakech in the morning, to fully immerse the team in the Médina before the game begins. And if you want to keep the team spirit going into the evening, Dar Soukkar Dîner spectacle dans un Palais historique is a perfect follow-on — the group energy is at its peak by then.

What I've come to know, after all these years organising experiences for teams in Marrakech: the best shared memories don't happen in a conference room. They happen when you get lost together in an alleyway, solve a riddle by the skin of your teeth, and find yourselves laughing about the same moment six months later. This treasure hunt is exactly that.